About – Unfold Digital
And our journey to find the 5% of marketing that drives results.
The Unfold Digital Difference
We understand the frustrations of generic and “big budget” marketing that doesn't deliver results. That's why our approach is rooted in understanding your specific business goals, your ideal customer, and optimising your entire marketing ecosystem for measurable growth.
01
Growth-Driven Results
We translate marketing activity into bottom-line impact. Our strategies focus on generating qualified leads, driving sales, and maximising revenue.
02
Understanding Your Customer
Through customer research & data analysis, we develop a deep understanding of your target audience, enabling us to craft focused messaging & strategies.
03
We Test, Learn, and Optimise
Data-driven insights fuel continuous improvement, maximising your ROI.
04
Data-Fueled Creativity
We blend data-driven insights with cutting-edge creative to capture attention and drive conversions.
05
Sustainable Growth Systems
Our proven processes and frameworks build a marketing engine that scales alongside your business.
06
Ecosystem Architects
We audit, optimise, and integrate all elements of your marketing ecosystem for maximum impact.
Tim Parkman
Founder & Digital Growth Strategist
For the past two decades, Tim Parkman has worked closely with CEOs and leadership teams to drive digital growth and transformation. His approach focuses on understanding the unique needs of each client and building tailored solutions that go beyond running campaigns. Tim’s emphasis on transparency, data-driven decision-making, and a clear strategy ensures the entire digital ecosystem works together to achieve long-term success.
Tim believes in cutting through the noise to focus on what drives results, building connected ecosystems that evolve with the business for sustainable growth.
Outside of work, Tim enjoys gardening, mountain biking, and cooking for friends and family. His recent 1260km bike ride from Winchester to San Sebastián showcases his passion for challenges and achieving big goals.
An avid learner, Tim continues to help clients adapt and stay ahead.
Tessa Law
Digital Account Director
With over 25 years of experience, Tessa specialises in crafting and executing marketing strategies that deliver measurable growth and ROI. Her approach leverages the power of digital technology to transform traditional sales and marketing, shifting from assumptions to data-driven insights that allow for a deeper understanding of and engagement with customers.
Tessa has a strong background in pharmaceuticals and healthcare, which has expanded to multiple industries, including international Exporters, SMEs, and solo professionals. Her experience on both the client and agency sides provides a well-rounded skill set, from strategic development to creative execution.
Tessa thrives on using data and meticulous research to build effective strategies, ensuring that every marketing effort reaches the right audience at the right time, wherever they may be.
Su Wai Hninn Htut
UX Designer
Su is an experienced UX Designer with expertise in website and interface design, particularly within FINTECH and government mobile projects. She has worked on diverse digital solutions, including onboarding systems and both one-to-one and one-to-many digital advice tools.
Su’s background extends to designing and producing a range of advertising and marketing materials including videos, brochures, brand identities, print and digital ads, and layouts, demonstrating her versatility across mediums.
Su is known for her ability to combine creative thinking with customer-focused solutions, consistently delivering designs that meet user needs while driving effective outcomes.
Outside of work, Su is a keen photographer, gardener, and enjoys hiking with her family.
We’ve helped businesses just like yours.
Annabel Smail | Director, BathCo